English-Language Films

'Jackpot justice' legal claims: Firewall strategies for beverage brands

DISPATCHES FROM INTERBEV 2012, LAS VEGAS

'Jackpot justice' legal claims: Firewall strategies for beverage brands

By Ben Bouckley

Renowned attorney Justin Prochnow talks to Ben Bouckley in Las Vegas about the threat class actions pose to beverage brands, from 'all natural' cases to a new wave of flavor characterization claims, and firewall strategies firms can use to scupper...

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